Garena unveils 2024 Business Direction

 

Mr. Krit Pattanateacha, Senior Director and Head of Garena Online (Thailand), unveiled that the global gaming and esports industry is estimated to surpass 200 billion USD by 2027. As for the Thai market, gaming and esports will continue to be popular entertainment for the young generations and remain the primary business driving the digital content industry.

in 2024, Garena aims to strengthen the player community based on user understanding, creating an impressive and enjoyable experience for Thai gamers and esports fans. At the same time, Garena is committed to helping communities grow throughout the ecosystem. These will be achieved through three business focuses: Grow Engagement, Broaden Availability, and Empower Community.